UK motorcyclists spend on average two and a half hours searching for their motorbike insurance cover online, according to a report by Swinton Bike Insurance. The bike insurance specialists polled 1,200 customers, finding much more time was spent searching for the right quote in 2009 than the previous year.
The increase could be down to a number of factors. The most obvious theory is that last year’s economic downturn has put more pressure on bikers to find the cheapest possible insurance deal. The ongoing recession has tightened most consumers’ purse strings, meaning much tighter budgets when it comes to finding the right deal.
There is also of course the fact that motorbike ownership has risen steeply in the last few years, meaning more and more insurance companies are prepared to move into the motorbike insurance market and so an increased number of companies to search through for the best deal. Add on top of this the limited number of motorbike insurance comparison sites available and you end up spending a long time going through all of the online quote engines.
While it sounds a lot of time, it never hurts to search as many providers as possible to ensure you get the best possible insurance deal for the next 12 months.